Culture How To Structure A Branding Team From solving hiring woes, to helping raise money, and improving perceptions - brand marketing is this missing piece in the puzzle.
Culture WhatsApp <> Gojek - An experiment Owned media content is fragmented, and discovery is haphazard. The theory is simple - Everyone has WhatsApp. Can we reach enough people with the best from our stables?
Culture 10 Years of Gojek in Pictures — Tracing The Hustle For 5 years, Gojek’s identity was a call centre. A year and a half after we launched an app, we were a unicorn. 3 years later, a decacorn. 😎
Tech How GOJEK Manages 1 Million Drivers With 12 Engineers (Part 2) An overburdened codebase, an updated tech stack, a big rewrite— how a lean team built the foundation for a Super App
Tech How GOJEK Manages 1 million Drivers With 12 Engineers (Part 1) The story of GOJEK’s first ever team, and consequently, the psyche of how 200 engineers run a Super App of 18+ products.